Privacy and analytics
We measure only aggregate, minimized usage events to improve the product and research coverage.
What we collect
Events cover whether searches return results, comparison and filter use, official-product and application-guide clicks, persona progress, calculator start/completion, language changes, internal journeys, and correction reports.
What we do not collect
Analytics never receives raw search text, form content, email addresses, calculator inputs or results, or full URLs. We do not use advertising pixels, cross-site profiling, or affiliate-ranking logic.
Retention and choice
Event-level data is retained for at most 90 days, then deleted or irreversibly aggregated. Custom events are not sent when Global Privacy Control or Do Not Track is enabled.